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Nike: Corporate Responsibility at a “Tipping Point”

by Michael Connor The old business maxim that “what gets measured, matters” is overused but nonetheless powerful, especially when applied to corporate responsibility:  when information and metrics are...

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McDonald’s Publishes 2009 Corporate Responsibility Report

. McDonald’s Corporation released a 2009 Corporate Responsibility Report focusing on the company’s practices in “sustainable supply chain, nutrition and well-being, environmental responsibility,...

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Kellogg’s Corporate Responsibility Report: “Watch the Salt!”

by Michael Connor With more and more companies now reporting regularly on environmental, social and governance issues – often through the publication of annual “corporate responsibility” or...

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GE Report Looks Toward “Pathway to Sustainability”

by Michael Connor There’s an easy tendency to read corporate responsibility reports with skepticism, discounting high-sounding language about policies and principles as “greenwashing” that largely...

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